Beverages have long been favored by younger consumers. In recent years, as health awareness has grown, more refined and segmented demands have emerged. Consumers now seek drinks made with natural, authentic ingredients and sophisticated, interesting flavor combinations.
Tea-based beverages, fruit juices, probiotic and prebiotic drinks, low-calorie options, and functional beverages are especially popular. Today’s consumers expect both health benefits and satisfying taste — neither can be compromised.
To stand out in today’s highly competitive market, you need a partner who can fully respond to these evolving needs and work with you to create high-demand, market-winning products.